insurance

Doug and LiMu Emu

When it comes to memorable commercial spokespeople (or spokesanimals), insurance companies are oddly at the top of their game. From the original GEICO gecko and Aflac duck, to the huggable Jake from State Farm, effervescent Flo, and slick Erin Esurance. The latest entrant is Liberty Mutual, with their dynamic duo LiMu Emu and Doug, an emu and a man in matching uniforms, sunglasses and all.

Erin Esurance

Erin Esurance is the bubbly, pink-haired secret agent who was the mascot of the insurance company Esurance in the 2000s. She was inspired by Jennifer Garner’s character Sydney Bristow from the popular TV show Alias.

Jake from State Farm

If you’re significant other is whispering sweet nothings on the phone at three in the morning, fear not. That’s just Jake from State Farm. Sure, he’s got khakis on and a husky voice, but he’s beautiful that way.

Flo the Progressive Girl

Flo is the official spokesperson for Progressive Insurance, starring in over 50 TV commercials to date. She’s developed a massive and devoted fanbase online and has been called “the commercial break’s new sweetheart.” She’s recognized as having heavy makeup, a retro hairstyle, and an uncomfortably upbeat personality.