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Hamburglar (70s)

The jibbering stealer of hamburgers and frenemy of McDonald’s spokesclown, Ronald McDonald, this Hamburglar costume is based on his look from the original 1970s commercials, before he was given a cuter, more child-like appearance in later years.

Bartles & Jaymes

Frank Bartles & Ed Jaymes are the beloved mascots of Barltes & Jaymes, E&J Gallo’s brand of wine cooler popular in the 80s. Bartles and Jaymes are based on the founders of the company, and are portrayed as two older folksy gentlemen who sit on a porch and chit chat.

Fiji Water Girl

Fiji Water Girl

Fiji Water Girl is the nickname given to model Kelleth Cuthbert, who was hired to hydrate attendees of the 2019 Golden Globe on the red carpet. Instead, she drew attention to herself by photobombing celebrities, standing directly behind them while displaying a tray of Fiji waters and staring deep into the camera. Go with the first dress for an affordable option, or the second gown for the real deal.

Phil Swift from Flex Seal

Phil Swift

Phil Swift is the co-creator and spokesman of Flex Seal Products, including Flex Tape, Flex Seal, and Flex Shot. He is not a fan of boats, frequently sawing them in half while yelling his catchphrase “Now that’s a lotta damage!” Many speculate that he is the second coming of Billy Mays.

Erin Esurance

Erin Esurance

Erin Esurance is the bubbly, pink-haired secret agent who was the mascot of the insurance company Esurance in the 2000s. She was inspired by Jennifer Garner’s character Sydney Bristow from the popular TV show Alias.

118 118 Runners

118 118 Runners

The 118 118 runners are an iconic duo featured an a popular advertisement for a directory enquiries provider, known for their catchphrase “Got Yer Number!” They bare a striking resemblance to 70s real-life runner David Bedford, who threatened to sue. For this costume, the bigger the hair and mustache, and the smaller the shorts, the better.

Sun-Maid Raisin Girl

Sun-Maid Raisin Girl

Wearing a red bonnet and holding a tray overflowing with grapes with the sun to her back, Lorraine Collett became the face of Sun-Maid Raisins in 1915. The logo was updated in 1970.

Irritabelle

In commercials for the Irritable Bowel Syndrome (IBS) medication Viberzi, Irritabelle (Ilana Becker) is the red-headed personification of a stomach ache with diarrhea, who always makes an entrance at the most unwelcome moments. She follows in the footsteps on weirdly chipper spokespersons like Flo the Progressive Girl and the Orbit Gum Girl.

Orbit Gum Girl

The Orbit Girl (played by Vanessa Branch and Farris Patton) is a British woman who finds herself in dirty situations, like off-road safaris, but always wearing pristine white clothes, a scarf, and a smile. Perhaps the Orbit Gum that has something to do with that.

1984 Apple Macintosh Runner

In the Apple Macintosh commercial, directed by Ridley Scott and aired during the 1984 Super Bowl, rows of people mindlessly march in step to Big Brother giving a speech on the telescreen. This monotony is broken up when a nameless runner (Anya Major) dressed in colorful gym clothes hurls a hammer through the screen, awakening the brainwashed masses from their routine.